The evolution of PIM: new features and smart integrations

Learn how PIM systems are evolving: integration with AI, advanced customizations, and automatic product card generation for eCommerce.

In theeCommerce landscape, the PIM (product information management) remains an essential tool for centrally managing product information. In 2025, PIM systems are embracing new technologies and advanced capabilities, making them more indispensable than ever for companies that want to remain competitive.

In this article, we will explore the major evolutions of PIM, such as integration with artificial intelligence, increasingly advanced customizations, and possibilities for automating complex processes.

The evolution of PIM: new features and smart integrations

New features of PIM systems

01. Integration with Artificial Intelligence

Thanks to AI, PIM systems are able to:

Generate product sheets automatically: SEO-optimized and multilingual texts created in seconds.
Suggest improvements: automatic corrections of data errors or suggestions for optimizing descriptions.
Analyze real-time data: identify products performing below expectations and provide improving insights.

This integration reduces the time spent on manual management and improves overall data quality.

02. Advanced customizations

To date, PIM systems offer an unprecedented level of customization:

Dynamic data segmentation: organizes products according to customized criteria, such as seasonality or geographic location.
Tailored interfaces: modules and dashboards that can be configured to fit the specific needs of the team.
Automated workflows: smoother processes through rules that trigger updates or notifications based on specific actions.

These features allow the PIM to be tailored to each company’s needs, improving productivity and efficiency.

03. Omnichannel Integration

With the rise of sales across multiple channels (marketplace, social commerce, app), modern PIMs offer:

Integration with external platforms: direct synchronization with Amazon, Shopify and other marketplaces.
Automatic content adaptation: customized formatting for each channel, optimizing performance.
Centralized monitoring: view product metrics and feedback in a single dashboard.

These omnichannel integrations help companies maintain a uniform and professional presence on all fronts.

Practical benefits foreCommerce

PIM evolutions bring tangible benefits:

Efficiency: automation of repetitive processes.
Improved user experience: detailed and accurate descriptions improve conversions.
Scalability: support for thousands of SKUs without loss of control or quality.

Our PIM services: Akeneo and Pimcore tailored to your business

At Tidycode, we specialize in the implementation and customization of PIM systems, with a particular focus on two of the most powerful and versatile platforms: Akeneo e Pimcore.

Akeneo: perfect for companies seeking a user-friendly, highly specialized solution for product information management. With Akeneo, we optimize your data for uncompromising multichannel distribution, improving the consistency and quality of information.
Pimcore: ideal for those who want an all-in-one platform capable of combining content management, digital asset management (DAM) and PIM into a single ecosystem. Our experience enables us to make the most of Pimcore’s potential for complex and highly customized projects.

With our technical expertise, we work with you at every stage of the project: from initial consultation and configuration to staff training and ongoing support.

Want to learn more about our services? Check out our PIM page and learn how we can help you turn product information management into a competitive advantage.

Learn more

At Tidycode, we adopt and customize PIM systems to provide maximum competitive advantage. Our solutions include:

Customized integrations: links with ERP systems, CRM and eCommerce platforms.
Strategic consulting: identifying the features best suited to your business needs.
Ongoing support: constant monitoring and updates to keep PIM on the cutting edge.